Digital Strategy

Digital Experience Strategy

Vital services such as education, welfare, health and work are now online. Digital transformation is taking place because it enables services to be delivered more efficiently, at less cost, with less effort and in a joined up way.

It is also thought that digital optimises the customer experience because people can access services in ways that suit them and how they live. However those that cannot use or access digital will be less able to obtain digital information, shop online, participate democratically, or learn skills and offer skills.

Those who cannot access enough data for their needs are data poor and living in data poverty.

We recognise that people that are digitally excluded are likely to be disproportionately heavy users of publicservices.

Our digital experience strategy is about focusing on people first.

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Document last updated
Thursday, 11 August 2022
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